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Does a B2B manufacturer really need Twitter?

Asked weekly here at Studiothink. The answer becomes apparent after asking yourself these two questions. 1. Do I have a few (aka 3) extra hours to spare each week? If you just laughed out loud, then you already know the answer. Many people don’t realize the time needed to “do Twitter right”. Obviously if you’re a new business, you have …

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When outsourcing social media makes sense

It’s a hard thing to get started in—an even harder thing to manage daily—and it somehow tends to be the first ‘to-do’ item to fall off your list every time: Social media updates. So when does it make sense to outsource your social media to a consultant, PR firm or marketing studio? Three main things to keep in mind: 1) …

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Finally, a new website for Studiothink

We build websites all day long. Rush websites. Large websites. Small websites. You name it, it’s probably something we have scheduled in our calendars. So, you wouldn’t think that designing and implementing our own website would be so hard right? Think again. For two years Studiothink went through numerous growing pains, and the website would stop and start. Text would …

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What is jQuery?

A question we hear all the time is, ‘What is jQuery?’ and according to the jQuery website, “jQuery is a fast and concise JavaScript Library that simplifies HTML document traversing, event handling, animating, and Ajax interactions for rapid web development.” Clear as mud, right? In essence jQuery speeds up the writing of javascript code required to perform specific tasks on …

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Top 10 Marketing Problems Faced by Manufacturers…and their Solutions.

You’re not alone if one of these problems ails your manufacturing or business to business company. These are the top ten problems we hear and how to solve them. Check back often or subscribe to our RSS feed to read them all. Problem 1. I’m too embarrassed to send people to my website. According to Top Design Mag, just like …

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Studiothink Does American Idol – Well Sort Of. Our Portfolio Review Day Recap.

It’s not often that you can convince both Sherry and I to spare a good portion of our Saturday to be in the office but the two of us, along with the familiar face of Studiothink’s former lead designer, Dave, were actually happy to participate in what may now be considered Studiothink’s inaugural Portfolio Review Day for designers and design …

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Bogus Domain Name Expiration Notices

In the past you may have received a letter in the mail similar to the one below stating that your domain is about to expire and it’s time to renew. These look so official that many people’s initial reaction will be write a cheque or send over their credit card information to keep their domain name, but 99% of the …

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Translation Tools

I remember traveling around Turkey while only knowing about 30 words in the language; it was enough to get by, but definitely not enough to hold any meaningful conversations. I ran into a cousin of mine (who himself only knows about 50 words in English) and he promptly invited me to dinner, and would not take no for an answer. …

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Loving the new Corona campaign

http://www.findyourbeach.ca/Home.aspx I have to say, one of my favorite campaigns out in the world right now is Corona’s ‘Find Your Beach.’ While maintaining consistency with it’s overall beach message, it has found a great way to target Canadian consumers by letting them choose their Beach Profile. Here in Canada we may not have white sandy beaches from coast to coast, …

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Email turns 40!!

Seriously, can you imagine a world without email? We have it at home, at work, on our phones…it’s everywhere. Some of us may try to escape its clutches, but in reality we are inundated with it. From it’s beginnings as a communications tool for University academics, it has grown into an extension of how we communicate with those around us …

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